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Newsletter Email address Enter your email address Conversion optimization Conversions are the most important indicator of the effectiveness of marketing activities. What to do when they fall? One solution is to carefully analyze changes to your website. Even inconspicuous ones can cause a drop in conversions. You can open an archived version of the website from a time when there were a lot of conversions using Web Archive. In the analysis, focus especially on User Experience, so check the arrangement of buttons and content, the process of placing an orderfilling out the contact form, the layout of menus and categories, and the fonts used.
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An example of such an action may be clicking a banner, visiting a website, subscribing to a newsletter, placing an order or completing a survey. The emphasis here is on conversion, i.e. the measurable effect of a marketing campaign. CONTENTS Performance marketing agency what is it? What does a performance marketing agency do? Why is it worth choosing performance marketing and cooperation with such an agency? Why is it worth working with a .
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