Internal coordination is difficult

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As a marketer, you often have to coordinate between departments within your company. It is especially important to get approval from the person making the decision, but I think there are times when things don't go well.For example, even if you are promoting SEO measures, it may be difficult to gain understanding within the company.


This is because marketing needs to collaborate Bosnia and Herzegovina Phone Number List with each unit, such as ``attracting customers,'' ``reaping (from desire generation to purchase),'' ``sales,'' and ``customer support (maintaining relationships).'' Even if you only try to attract customers with SEO, if it is not linked to sales and customer support, it will be difficult to acquire customers.Sometimes it is clear to everyone that the results have an impact. In such cases, it is necessary to gain understanding within the company through negotiation.




On the other hand, there is also a way to create momentum by achieving small results. It is difficult to suddenly produce great results that everyone will be satisfied with. If you work toward a big goal while achieving small results, your internal adjustments will be more likely to go well.I think you can only be called a marketer if you can use these methods depending on the situation.