Advantages and disadvantages of time commercials

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Time commercials have advantages and disadvantages because they allow you to specify and air programs, so let's take a look at each one.Advantages and disadvantages of time commercialsAdvantage 1: Easy to brandThe big advantage of time commercials is that they are advantageous for branding. Unlike spot commercials, where you cannot specify which program will be played, time commercials allow you to specify a specific program and continue to expose it for a long period of time.


Therefore, it can be said that you can reach viewers who watch the same Austria Phone Number List program over a long period of time.Advantage 2 Announcements provided by sponsors are played.A major advantage of time commercials is that they can include logos and company names in the program, as well as announcements of sponsors. You can make a strong appeal to your viewers by saying, ``This is the company that provides this program.'' In some cases, it is possible for one company to provide a program on its own. Popular programs that are popular can be expected to have a commercial effect, so it can be said that sponsorship is of high value.The fact that time commercials continue to appear on the same program limits the number of people that can be reached. The disadvantage of time commercials is that they cannot be viewed by a wide range of people.Disadvantage 2: tends to be expensiveWhen placing a time commercial, a contract of at least 6 months is required.





Therefore, compared to spot commercials, which can be posted for a short period of time, costs tend to be higher.Of course, commercials can be aired over a long period of time, making them more memorable, but the disadvantage is that they can be costly.Disadvantage 3: The timing may be different due to different sales.With time commercials, depending on the timing of the contract, a "misselling" may occur, where another company signs the contract first. If you sell incorrectly, you will not be able to play the commercial on the program you want to play. It would be a good idea to check with the TV station in advance to see if there is a possibility of misselling.