Once you have solidified your personas,

Ph0neNumberList

When conducting sales to develop new business, proceed in the following four steps.Let's take a look at them one by one.<4 steps> for new business development sales (illustration of a business person selling to client companies)Step 1: Define your personas and create a customer listStep 1 is to clarify your personas and create a customer list.The key is to clarify your company's personas before creating your customer list. First, analyze your company's environment from the following three perspectives.[Perspectives when analyzing the environment in which your company is located]What are the strengths and weaknesses of your service that other companies don't have?

What are the characteristics of your company in the marke  USA Student Phone Number List   rence between your company and your competitors?Based on the above, compare it with the trends of existing customers (in particular industries and types of business, etc.) and clarify the personas your company should approach.create a list of customers in stages.[Example of dividing customers into stages]Customers who are close to concluding a contract (e.g., the company has a certain size, the target person is close to the person making the decision, etc.)Potential customers (email newsletter subscribers, webinar participants, etc.)By creating a customer list using the above method, you can visualize your company's customers.Understanding your customers step-by-step will make it easier to choose the approach that best suits their situation.




Also check this articleReasons why you feel uncomfortable with persona and 3 steps to understand the real user Step 2 Analyze your customer list and formulate a needs hypothesisOnce you have your customer list, it's time to hypothesize about their needs.By formulating a hypothesis, you can move forward with your approach while understanding specifically whether or not your company's predictions are far from the customer's needs.Specifically, based on past sales data, consider ways to appeal to each customer in stages, as shown below.[Hypothetical example when conducting walk-in sales]Approach : Appointment times are more effective in the afternoon than in the morning (especially from 3:00 PM to 4:00 PM)Appointment : The time you can talk to the person in charge is limited to approximately 30 minutes.