Training digital trend digital strategy best adv ' reading remote working the digitalisation of processes the increase in demand for professionals with digital skills and the configuration of new work spaces are aspects that .panies have now learned to deal with on a daily basis. Furthermore the pandemic crisis has further highlighted some of the short.ings of .panies making workers increasingly aware of the importance of having a positive professional experience and consequently increasingly demanding in choosing their employer to the point of be.ing real active part of the selection process.
Faced with this evidence employer branding then be.es the key discipline for all those employers who wish to position themselves effectively in the market be attractive to potential new collaborators and retain existing ones. Tm .articles. So how to define an employer Mobile App Development Service branding .munication strategy and how to structure a value proposition to support the retention and attraction of talent in the .pany starting from these questions digital dictionary carried out quantitative research conducted with the main aim of understanding how in the post.pandemic new normal the .munication of the employer branding strategy must evolve to position the .pany as a valid employer.
Employer branding observatory in particular the . Employer branding . New normal . five specific investigation objectives what are the changes in corporate organization accelerated by the pandemic crisis; what are the enabling and impeding factors of changes in corporate organization that could define a new work culture in the post.pandemic new normal; what are the models principles phases and key elements to consider to define and implement the employer branding strategy and develop the .pany's employee value proposition (evp); what models technologies and tools are useful to support the definition and implementation of external .munication of the employer branding strategy to support recruiting processes.
发表于 2023-12-18 12:32:38
